"Spanish clothes retailer Zara launched an online store in the Chinese mainland on Wednesday, a milestone for the company's e-commerce business expansion.
The website, will offer online shoppers the same full range of merchandise for women, men and kids as the one found in physical stores.
Items sold online are priced the same as those found in high street Zara stores. Besides e-commerce, Zara is also active in social networks such as micro-blogging website Weibo and video website Youku."
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